The UK General Election 2024: What do SME’s need to know?


The United Kingdom stands on the brink of a pivotal event—the General Election 2024. As small and medium-sized enterprises (SMEs), it’s crucial to understand the potential impacts of this election on your business and the broader economy. This comprehensive guide explores the key aspects of the election and offers insights to help your business navigate the changing political landscape.

Election Date and Context

Date: Mark your calendars for July 4, 2024.

Background: The last UK general election occurred in December 2019, resulting in a Conservative majority government with 365 seats. The political landscape has shifted since then, and this election promises to bring significant changes that could affect your business operations and growth.

Party Landscape

1. Labour Party (LAB)

  • Support: Currently polling at 44%.
  • Key Policies: Labour emphasises investment in infrastructure, education, and healthcare. For SMEs, this could mean increased funding for projects that stimulate economic growth and job creation, potentially opening up new opportunities for business expansion.

2. Conservative Party (CON)

  • Support: Polling at 23%.
  • Focus Areas: The Conservatives prioritise fiscal responsibility, deregulation, and pro-business policies. SMEs may benefit from tax incentives and streamlined bureaucracy, fostering a more business-friendly environment.

3. Reform UK (REF)

  • Support: At 12% in recent polls.
  • Platform: Reform UK advocates for free markets, reduced government intervention, and Brexit-related reforms. SMEs should closely monitor their policies as they could lead to significant changes in trade regulations and market dynamics.

4. Liberal Democrats (LD)

  • Support: Currently at 10%.
  • Stance: The Lib Dems champion environmental sustainability, digital innovation, and small business support. SMEs focused on green initiatives and tech innovations may find supportive policies that align with their business goals.

5. Green Party (GRN)

  • Support: Polling at 6%.
  • Green Agenda: The Greens prioritise climate action, renewable energy, and social justice. SMEs should consider their environmental impact and how aligning with green policies can benefit their business and reputation.

6. Scottish National Party (SNP)

  • Support: At 3% across Great Britain (campaigning mainly in Scotland).
  • Focus: The SNP advocates for Scottish independence. SMEs operating in Scotland should closely monitor their policies, especially those related to economic autonomy and regulatory changes.

What SMEs Should Watch For

1. Economic Policies

Evaluate each party’s economic plans, including taxation, trade, and investment, to gauge their impact on your SME. Policies that promote economic stability and growth can create a favourable environment for business operations and expansion.

2. Brexit Implications

Consider how parties address post-Brexit challenges. Trade agreements and regulatory alignment will be crucial for SMEs involved in international trade. Policies that simplify trade and reduce barriers can enhance competitiveness.

3. Infrastructure Investment

Look for commitments to infrastructure development, including digital connectivity and transportation. Improved infrastructure can reduce operational costs and increase efficiency for SMEs.

4. Skills and Workforce

Policies on education, skills training, and immigration affect SMEs’ access to talent. Supportive policies can ensure a steady pipeline of skilled workers, essential for business growth and innovation.

5. Environmental Commitments

Assess parties’ green initiatives and their impact on SMEs’ sustainability efforts. Aligning with green policies can not only meet regulatory requirements but also appeal to environmentally conscious consumers and investors.

Precision’s Approach to Election Readiness

If you think your SME will be impacted by the next general election – then get in touch and we can help get you prepared. Our process is as follows:


In the initial phase, we actively engage stakeholders, including employees and yourself. We solicit their input, feedback and ideas. This collaborative approach ensures that our strategies are grounded in real-world experiences and tailored to suit your business needs.

Decision-Making Framework

To guide the collaborative process effectively, we establish a clear decision-making framework. This framework ensures timely and informed decisions, especially considering the complexities of election impacts on business strategies.

Continuous Communication

Throughout the project, we maintain open and transparent communication channels. Regular updates and feedback loops keep you informed and engaged. This approach ensures that our strategies remain relevant and effective.


The UK General Election 2024 will significantly shape the business landscape. As an SME, staying informed and engaging with party manifestos is crucial. By advocating for policies that foster growth and resilience, you can navigate the uncertainties of the election and emerge stronger.